Why Emotion-Oriented Requirements Matter
https://youtu.be/dRLZrsfdJ6A
Business requirements focus on functional and technical requirements but rarely ever on emotional requirements. According to research, emotion-oriented requirements approach increases user adoption,...
Interview Vijay Balasubramaniyan, CEO & CTO of Pindrop
https://youtu.be/emQ1T-Csv8k
Today I am joined by Vijay Balasubramaniyan who is the CEO & CTO of Pindrop. He has held various engineering and research roles...
Innovate on Behalf of Customers
https://youtu.be/Vxod7zHpLAw
Why does Amazon innovate on behalf of their customers? Because if you ask your customers, they can’t envision the future state. The requirements...
Interview with Michael Ginsberg, Doctor of Engineering Science Candidate at Columbia University
https://youtu.be/aSt41Ts7bKI
Today I am joined by Michael Ginsberg, Doctor of Engineering Science Candidate at Columbia University and the Author of Harness It: Renewable Energy...
Why Focus on Benefits-Oriented Requirements
https://youtu.be/lQdtJrTGCcY
A typical requirements gathering might yield that users don’t want to have to toggle between multiple screens to perform a task. This might...