As the needs of consumers evolve, organizations are forced to rethink their current marketing practices and evolve. Paid advertising will likely always be a valuable method for reaching current and prospective customers. However, organic marketing can help facilitate a connection with a target audience that benefits both the audience and the business for the long term.
With companies having to shift rapidly, moving to and implementing organic marketing has to be done efficiently while still turning a profit. We asked the members of Forbes Business Council to share how leaders can navigate organic marketing in a way that is profitable.
To read the full article, visit Forbes: https://www.forbes.com/sites/forbesbusinesscouncil/2020/11/25/16-organic-ways-to-profitably-advertise/
About Scott Amyx
Managing Partner at Astor Perkins, Top Global Innovation Keynote Speaker, TEDxWallStreet, Forbes, Singularity U., SXSW, IBM Futurist, Tribeca Fellow
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