Another reason for suboptimal group creativity is due to lack of coordination, including the fact that not everyone can speak at the same time. Have you been in a meeting where someone dominates the conversation?
Ideas not immediately expressed may be forgotten or seem less important if one has to wait to express them. Some researchers have to tried to understand how to remove obstacles to the coordination problem. But it turns out that removing obstacles still doesn’t consistently always produce optimal results.
Other researchers have evaluated a more direct way to enhance group creativity. And their recommendation is that dissent is an approach that stimulates group creativity more directly and effectively.
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